Recent Posts
Digitally Driven Disruption: Discussions at #IASA2016
The IASA 2016 (Insurance Accounting & Systems Association) event hosted more...
Caramel & Broken Teeth: Why Understanding Your Customer Journey is Crucial
Recently, I saw one of my favorite childhood treats; a huge chunk of hard...
Don’t Forget to Cook Your Words: How to Linguistically Optimize Your Communications
The human brain, as you know, is an amazing machine that computes quickly and...
Customer Journey Maps: A Lot More Than Buzz Words
In today’s environment, features and price can quickly be matched by...