The Importance of Human Connection in a World of IoT

Although no one knows what the future holds, it is certain that customer...

Improving Customer Lifecycle through Consumer-Centric Communications

A customer life cycle, or journey, is a term used to describe the movement of...

APIs: The Language of Enterprise Integration

I spent a few days last week attending, and presenting at the All About the API...

DATA 101: Connecting More Than Systems

In the scope of our normal, everyday business, we are always looking for that...

Improving the Insured Journey: Learnings of ACE 2016

The SPLICE sales team was back on the road last week - for the 20th annual...

Digitally Driven Disruption: Discussions at #IASA2016

The IASA 2016 (Insurance Accounting & Systems Association) event hosted more...

#FlashbackFriday: How to Win the ‘Micro-Moment’

Companies that reach consumers when they are making decisions and forming...

Caramel & Broken Teeth: Why Understanding Your Customer Journey is Crucial

Recently, I saw one of my favorite childhood treats; a huge chunk of hard...

Don’t Forget to Cook Your Words: How to Linguistically Optimize Your Communications

The human brain, as you know, is an amazing machine that computes quickly and...

Personalization in the Digital World, It Exists!

Dear Valued Customer,

Big Data & Analytics for Insurance, Beyond Device Telemetry

Like many consumers this year, I have slowly started taking the plunge into the